Course curriculum

  • 1
    Welcome
    • Before you begin
    • Welcome
  • 2
    Chapter One – What is the Experience Economy?
    • Lesson One – What do we mean by the experience economy?
    • Lesson Two – Why does this matter to your attraction?
  • 3
    Chapter Two – The Case for Transformative Experiences
    • Lesson One – How do we get from experience to transformation?
    • Lesson Two – Do we really deliver against visitor needs
  • 4
    Chapter Three – Evaluating Transformative Experiences
    • Lesson One – Understanding Transformative Experiences
  • 5
    Chapter Four – Transforming Your Practice
    • Lesson One – How can you apply this thinking? Some examples and case studies
  • 6
    Conclusion
    • Conclusion
  • 7
    Test Your Learning
    • Creating a Transformative Visitor Experience Quiz
  • 8
    Thank you & Further Reading Links
    • You have now finished the course – Creating a Transformative Visitor Experience
    • End of course survey – you must complete this to receive your certificate